 April Birthdays
4 Rhonda
Richardson A&K Marketing Group
5 Kerry
Heinrich H&A Media Group
9 Theresa
Dowling SKAR Advertising
9 Jeff
Reiner Turnpost Creative
Group
13 Jaylene Eilenstine All Makes
Office Equipment Company
13 Hannah
Loeffelholz The Creative
Center
13 Daniel Buechter The Creative
Center
15 Megan Reinersl University of Nebraska
at Omaha
15 Richard
Schuessler University of Nebraska at
Kearney
16 Anne Maguire Mutual of
Omaha
17 Kelsey Janda The Creative
Center
18 Tricia Rausch American
Classifieds
19 Trisha
Newell HDR
20 Scott Durrie The
Creative Center
22 Rebecca Nispel The
Creative Center
25 Chelsey Shimon The
Creative Center
26 Charles Wilson Lifetime
Member
27 Scott Martinsen Western Iowa Tech
Community College
 Robert
Otis Diamond Marketing
Solutions
..............................................
Buy Ads on the
AAF Omaha Website and in the AdMuse!
Utilize the AAF Omaha's communication
mediums to promote your business, product or service. We have
several special prices to help you get the word out about who you
are and what you do.
Home page banner -
rotating banner ad for 1 year $500.00
AdMuse ad - logo and
link in 12 editions of the AdMuse $350.00
Home page ad - rotating
ads on the home page for 1 year $300.00
Run of site ad -
rotating ad on the events page for one year $250.00
AdMuse ad - logo and
link in 6 editions of the AdMuse $200.00
AdMuse ad - logo and
link in one edition of the AdMuse $75.00
Web link from the
Member Company listing page for one year $25.00
Home page header banner ad is 490px X
80px
Run of site ads & Homepage sidebar
ads are 200px X 150px
To place an ad with AAF Omaha, contact
Teri Hamburger, teri@novia.net.
AAF Omaha
membership, what's in it for me?
What You
Get
The American Advertising Federation
Omaha is committed to the professional development of its members.
Our educational programs provide the knowledge and skills you need
to be the very best in your field.
And with a membership in the only
professional association dedicated to the advertising and marketing
community in Omaha and Council Bluffs, you'll have the opportunity
to meet others who share your career interests, get involved in
public service projects and give your talents to industry-related
events.
What's more, your membership
earns you great benefits:
Member pricing for AdBites: Professional
Development While You Eat, our monthly luncheon programs featuring
nationally known speakers and topics that are relevant to your daily
business
Discounts on entry fees for the Midlands
Marketing Expo and the Addys
Free admission to every After Hours
event
Complimentary listing in and access to
the membership directory on aafomaha.org
Plus, a plethora of discounts from the
American Advertising Federation (AAF)
How To Get
It
Joining AAF Omaha is easy and
affordable. Go online to aafomaha.org.
Fill out the membership application and mail it with your check
to:
Teri Hamburger Executive Director
AAF Omaha P.O. Box
6146 Omaha, NE
68106 402.561.6625 Make checks
payable to AAF Omaha. For questions or more information, contact
Teri Hamburger at 561-6625 or teri@novia.net.
Rates
Individual: $90
Corporate: $85 for each
member at the same company after four individual memberships have
been paid
Why We're Here The
AAF Omaha is the unifying voice for advertising in the Omaha /
Council Bluffs metropolitan area. We are the only professional
association that binds together mutual interests of corporate
advertisers, agencies, marketing and media services, suppliers,
academia, and other advertising and public relations
professionals. Above all, we come together to make advertising a
positive force in our economy and culture. We strive to be advocates
for advertisers' rights and to help educate policymakers, the news
media and the public on the benefits of responsible, well-crafted
advertising.
Upcoming
events:
Tuesday, May 17,
2011 AdBites
"Cut through the Clutter with
the Magic of Entertainment" Todd Sanning, SKAR Advertising
Regency Lodge 11:30 AM
Networking 12 Noon Luncheon and Program
Thursday,
May 19, 2011 AdNights
AAF
9th District ADDYs
Clancy's Pub 5:30 PM - 7:00
PM
Tuesday, June 14, 2011
AdBites & Education Program Social
Media
Regency Lodge 12 Noon Luncheon, Program,
Seminars and Roundtables Watch for program
details!
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Member Profile: Sean
Campbell
Company: SKAR
ADVERTISING Position: Account
Manager and Program Coordinator
How long have you been a
member of AAF Omaha? I have been a member of AAFO
since 2009. Why did you become a member of AAF
Omaha? Greg
Ahrens, co-creative director at SKAR and former AAFO President,
cornered me one day and made me sign the membership form before I
could have a lunch break. OK, the truth is I was looking for more
ways to get involved in the local ad industry so I thought AAFO
would be a good place to start.
What is your
favorite member benefit? My
favorite member benefit is being on Greg Ahrens' good side, most
of the time. And I enjoy taking part in great local ad
events, such as Meet the Pros, where I get to meet and learn
from other area professionals and give back to the
students. If you
were a candy, what kind would you be? Sour
Patch Kids. It's a classic and my favorite candy, which just so
happened to be introduced to the U.S. the same year I was, 1985.
If you could live anywhere in the world,
where would you live? I know
this is not a sexy answer, but the truth is I would live in
Omaha. I like living here because of the people, atmosphere,
creative scene (especially art & music) and stable
economy. If you became a
multi-millionaire overnight, what would you
buy? I would
put away money for each of my nieces' and nephews' education, buy a
new home for everyone in my family, treat my friends to new cars and
other toys, buy a tropical island with all-white sand and
a cruise ship where all my family and friends could take
vacations. I would also invest at least half within the first
week.
What is the first thing you think
of when you wake up in the morning? "Wow, my
alarm is really annoying. Why don't I buy a new radio clock
alarm for my bedside?"
What do you like most about your
job?The
thing I like most about my job is finding strategic and innovative
solutions to the new challenges I face every
day. What
are some of the different jobs you have had? I have
been a Little League umpire, telemarketer, cashier, energy
drink promoter and warehouse guy. I used to tell people
that I was the best forklift driver this side of the
Mississippi. If you saw the amount of space I had in the
warehouse to maneuver the pallets, you'd
understand why.
............................................................................................................................................

Tuesday, May 17, 2011 11:30
AM Networking 12 Noon
Luncheon Regency
Lodge
"Cut Through the Clutter with the Magic
of Entertainment"
Presented by Todd Sanning, SKAR
Advertising
How many brand messages did you see today?
How many do you recall?
Consumers see 5,000 messages a day compared to the
500 seen in the 70s. Do you want to be seen, or do you want to
be seen AND REMEMBERED? Using Entertainment Marketing, you
will connect with your target audience on a deeper, more emotional
level. You will enhance your brand's personality. And,
consumers WILL remember your brand.
Cut Through the Clutter, leave a lasting
impression and gain results with Entertainment
Marketing.
Register
Today!
..............................................................................................................................................

The World's Largest
Advertising Competition
The ADDY® Awards represent the true spirit of creative excellence
by recognizing all forms of advertising from media of all types,
creative by all sizes and entrants of all levels from anywhere in
the world.
This year the AAF 9th District has taken the District ADDYÒ Show on
the road!
Thursday, May 19, 2011 Clancy's,
777 North 114th Street 5:30 PM Networking and Cash
Bar 6:15 PM AAF 9th District ADDYÒ Show and Awards
Cash
bar will be open from 5:30 to 7 PM This event is free to AAF
Omaha members and $5 for Non Member
Join AAF Omaha on Thursday, May 19 for the 9th District ADDYÒ Show right here in Omaha.
Christy Puev, AAF 9th District's 1st Lieutenant Governor and NSAC
Chair will present this year's AAF 9th District winners.

With over 50,000 entries annually, the ADDY® Awards
are the world's largest and arguably toughest advertising
competition. The three-tiered ADDY® competition
represent the true spirit of creative excellence by recognizing all
forms of advertising from media of all types, creative by all sizes
and entrants of all levels from anywhere in the world. The American
Advertising Federation, a not-for-profit industry association
conducts the ADDY® Awards through its 200 member
advertising clubs and 15 districts. It is the only creative awards
program administered by the advertising industry for the
industry.
9th
District ADDYÒ
Winner's list
..............................................................................................................................................
Legislative
Mixer

AAF
Lincoln and AAF Omaha joined forces on April 13th in
Lincoln to meet with members of the Nebraska Legislature and their
staffs to share opinions on how advertising plays an important role
in Nebraska's economy.
AAF
protects
and promotes advertising at all levels of government through
grassroots activities. Our nationwide network monitors
advertising-related legislation on local, state and federal levels.
AAF Omaha puts our members face to face with influential lawmakers
and also encourages industry self-regulation as a preemptor to
government intervention, when appropriate
Thank
you to all members in attendance for this annual event in
Lincoln!
..............................................................................................................................................
Midwest
Heart Connection Gets its Own Soup Line
Every
year, the American Advertising Federation Omaha (AAF Omaha) designs
and executes a pro-bono public service campaign for a nonprofit
organization. In 2010, the public service committee sent out more
than 150 letters to eligible organizations soliciting applicants. We
received 28 applications. After carefully reviewing all requests,
the committee selected Midwest Heart Connection (MHC) to receive an
integrated campaign.
This
year, AAF Omaha partnered with advertising students from Creighton
University who, with guidance from other AAF Omaha members,
functioned as the public service committee. The students, who
operated under the name of Soup Line (http://soupline.org),
conducted themselves like a student-run agency, with account
services, media and creative departments. Students were responsible
for conceiving and directing the entire campaign. The students'
involvement was the focal point of the advertising campaigns class
offered by the Department of Journalism and Mass Communication at
Creighton University.
The
goals for the campaign were to increase awareness of MHC among the
community, those that can use their services and other
service-related organizations; and to increase awareness of CHD
among the community, to raise awareness of the prevalence of CHD in
the community and to position MHC as the pre-eminent provider of
support services.
To
communicate the prevalence of CHD to its external audience and to
position MHC as the unique provider of CHD-related support services,
billboards were designed to capture the attention of drivers and
passersby, by getting them to consider the number of people
afflicted by CHD in the community. To emphasize the point that CHD
is more common than many people think, billboards focused on the
incidence of CHD relative to the location of each
billboard.
MHC's
website was redesigned to establish an awareness-oriented image and
message, one that would be consistent with audience touch points.
Access information, a sliding panel navigation was implemented using
advanced computer coding that conceptually tied to the campaign's
tagline, "Make the Connection." To reinforce the look and feel of
other executions, each section featured the campaign's signature
"connecting" lines.
To
communicate to MHC's internal audience, posters and registration
cards were distributed to the cardiac units of local hospitals and
to the offices of local cardiac physicians. These were intended to
position MHC as the pre-eminent provider of CHD-related support
services and as a loving support network for parents who are just
beginning to cope with CHD.
In
conjunction with campaign deliverables, two holiday themed events
were undertaken: a holiday poinsettia give-away on the day after
Thanksgiving at Regency Court, and a holiday luncheon fundraiser,
for which club members and officers donated silent auction items
such as Husker football tickets, gourmet food baskets, and tickets
to local cultural events. The highlight of the luncheon was a talk
given by an eighth grade student, who gave a stirring account of
what it's like to live with CHD. Ms. Tiffany Mitty-Klein, a mother
of a child with CHD, also spoke giving those in attendance a
revealing account of how she learned about her child's disease. The
proceeds of the silent auction went to MHC.
Many
thanks go to Mulhall's for their kind donation of poinsettias, to
Kathy McArdle of Lamar Outdoor for her assistance in securing space,
and to the students of Soup Line who eagerly took on the project and
offered their considerable creative skills to MHC.

..............................................................................................................................................

..............................................................................................................................................
Join an AAF Omaha Committee today!
The
American Advertising Federation Omaha (AAF Omaha) is driven by the
volunteer efforts of its membership. Through the work of board
members and committees AAF Omaha remains a strong voice in your
industry. Most efforts require just an hour or two of your time per
month. Please consider joining a committee today!
Thanks to
members like you, AAF Omaha will continue to grow stronger. As we
move forward to make our club and industry even better, we need your
active involvement to achieve another successful year for the
club.
Please
email teri@novia.net
with your committee selections. Or update your Membership Profile
and tell us what activities you would like to be involved with. You
may select more than one committee listed below. You will be
contacted by an AAF Omaha Board Member to provide you with committee
information and meeting dates. Your active participation in the AAF
Omaha is very much
appreciated!
Education/Scholarship/Speakers Bureau &
Diversity Meet the Pros AdBites Professional Development over
Lunch AdNight After Hours Networking Fundraisers Holiday
Party Bowl-O-Rama AdWars Nebraska Advertising Awards,
ADDYs Newsletter, AdMuse and Public Relations Public
Service Membership Legislative Issues Movie
Series
..............................................................................................................................................
Job Board
Need a
Job? You'll find positions available with some of the
most dynamic companies in the Omaha and surrounding area.
Information about who to contact for further information on each
opportunity will be listed at the end of the job description. If you
need additional assistance, feel free to call the AAF Omaha office
at (402) 561-6625 and we'll do our best to get you to the right
people. Good luck!
AAF Omaha offers our job posting service at no charge
to current members. Non-members may also post available jobs for a
monthly fee of $100. If you're currently a member and want to post a
position, e-mail us at teri@novia.net,
or fax your posting to AAF Omaha executive director Teri Hamburger
at (402) 561-6631. We'll get the position posted as soon as
possible. If you're not currently a member and want to post a job to
this site, simply call Teri at (402) 561-6625. She'll fax or e-mail
the form you need to send in with your payment. Payment must be
received prior to posting.
........................................................................................................................
University
of Nebraska - Lincoln wins the AAF 9th District
National Student Advertising Competition
(NSAC)

UNL's
AAF student chapter NSAC team won the AAF 9th
District student competition in April and will be competing
nationally in June. Congratulations to all NSAC teams that
participated at the district level. This year JCPenney will be the 38th sponsor
of NSAC. For almost forty years, this competition has provided
college students the hands-on, practical experience necessary to
be competitive in this industry.
The
competition requires college chapter members to develop a
32-page marketing campaign and 20 minute presentation in
response to a case study co-authored by JCPenney and AAF
Academic Committee. Each student team first participates at the
district level and then winning teams will advance to the
national level. Student teams will pitch their campaign to a
judging panel selected by the sponsor during the National
Conference held in San Diego, June 2-4, 2011. Year over year,
the quality of work and level of creativity surpasses the
previous year and sponsors have been known to implement the
ideas generated by these impressive, high-caliber student
teams.
AAF
currently has 15 districts and over 200 college chapters. Last
year 147 college chapters competed at the district level.
JCPenney
will not only sponsor NSAC this year but will also host the 2010
AAF Student Conference in Dallas, Texas on October 21-22. This
event connects students with a variety of professional
development opportunities and encourages them to meet and
network with industry leaders and AAF
alumni.
To
learn more about how to start an AAF college chapter and
participate in the NSAC, please visit www.aaf.org/college .
........................................................................................................................
American
Advertising Federation Omaha Awards
Scholarships
for 2011-2012 School Year
American
Advertising Federation Omaha (AAF Omaha), formerly the Omaha
Federation of Advertising, announced winners of the 2011 AAF
Omaha Scholarships today. In 1987, AAF Omaha established
two scholarship funds to honor students attending Creighton
University, University of Nebraska at Omaha, University of
Nebraska-Lincoln and University of Nebraska at
Kearney.
"Offering
scholarships is just one way our organization can help foster
the growth of the advertising industry," said Ashlee Purcell,
AAF Omaha's president. "AAF Omaha takes great pride in
supporting the industry's future leaders by helping students
pursue careers in advertising, marketing, graphic design and
communications."
Eligible
students must have completed the first semester of their junior
year as an advertising, graphic design, marketing or
communications related major and show great interest in the
field of advertising. Selection criteria include academic
performance of a 3.0 grade point average or above and
extracurricular activities including AAF student advertising
club involvement.
We
are pleased to award three $2,000 scholarships to the following
students:
·
Destini
Burns, University of Nebraska at Omaha
·
Amanda
Olson, University of Nebraska at Kearney
·
Lacie
M. Wiese, University of Nebraska at Kearney
$1,000
scholarship will be awarded to the following three
students:
·
Teonne
A. Daye, University of Nebraska at Omaha and
University of Nebraska-Lincoln
·
Kelly
McManus, Creighton University
·
Makinzie
Vowels, Creighton University
The
winning six scholars have been invited to attend the AAF Omaha
AdBites, Professional Development Education Seminar, on June
14th at the Regency Lodge where they will be honored
at a luncheon by the AAF Omaha membership. For more
information on this educational program please contact the AAF
Omaha office 402.561.6625.
..............................................................................................................................................
2011
Omaha AMA Pinnacle Award Winners
FOR
IMMEDIATE RELEASE
Omaha,
Neb., April 20, 2011 - The Omaha Chapter of the American
Marketing Association (Omaha AMA) recently recognized
outstanding local marketing campaigns with the organization's
annual Pinnacle awards. The coveted "best in show" award,
honoring the best overall campaign, was presented to Omaha
Children's Museum for its "Bringing Back the Pack" integrated
marketing campaign, aimed at restoring the emotional
connection people had with the animals of Richman Gordman. The
effort produced not only a double-digit
increase in admissions, but an amazing groundswell of support
from the local media.
Segmented
into three categories based on business type - large business,
small business and not-for-profit organizations - three levels
of awards were presented: Gold, which recognizes excellent work;
Platinum, which recognizes exceptional work; and Pinnacles,
which the judges consider the best work in a certain category.
To ensure objective scoring, Pinnacles entries are always judged
by an affiliate AMA chapter (New Orleans for 2011). Entries are
evaluated not only for their creativity, but for their
effectiveness.
"This
year's winners represent a diverse set of advertising agencies
and internal marketing communications teams," said Todd Sanning,
AMA board member and 2011 Pinnacles chair. "With entries from
dozens of local companies, the 63 awards presented demonstrate
results-focused marketing campaigns from the talented marketing
minds in our Omaha community."
Local
advertising agency SKAR was the event's main sponsor, developing
the "Marketing Wizard"-themed communications and awards event.
Other supporting sponsors included Barnhart Press, Mail
Marketing, Joe Comstock, Renze Display, Beeline & Blue, and
The Great Plains Motion Picture Company.
..............................................................................................................................................
Daake
Wins 10 Advertising/Marketing Awards
For
Their Healthcare Clients
DAAKE,
a modern design consultancy that specializes in comprehensive
re-brandings, helped their healthcare clients win 10 Healthcare
Marketing Awards. Winning entries included an Annual Report,
Billboard, Newsletter, Direct Mail Campaign, Magazine Design,
Special Event Marketing, Website and Print Advertising
Campaigns. Two Gold, four Silver and four Merit awards were
among the commendations.
Other
collaborators included Writing the Range, Great Plains Motion
Picture Company, Scott Dobry Pictures, The Mixing Room, Bendtsen
& Company and Nick Schinker.
"We
enjoy seeing our health care clients recognized as leaders in
their industry," said agency president Greg Daake. "They have
amazing stories, to be a part of bringing them to the public eye
in collaboration with other creative firms is very
rewarding."
..............................................................................................................................................
ANDERSON
PARTNERS HIRES NEW ACCOUNT COORDINATOR
Jennifer
Scott plays an integral role in the account service department
as Anderson Partners' new account coordinator.
Scott's
responsibilities include supporting key accounts, such as
Methodist Health System, ConAgra Mills, Spicetec, Bluestone
Development and Totally Vein. She also plays an active role in
the marketing efforts for the Anderson Partners Food Ingredient
division.
"Jennifer's
attention to detail and passion for her work makes her a great
asset to this agency," said Deborah Ahl, partner and vice
president of client services at Anderson Partners. "She
continues to aid us in meeting and exceeding client
expectations, while providing quality work and effective results
for our clients."
Scott
graduated from the University of Kansas with a journalism degree
in 2003, with an emphasis in strategic communications.
Previously, Scott worked as a marketing and media production
manager in Overland Park, Kan.
..............................................................................................................................................
Swanson
Russell Welcomes 12 to Omaha Office
Swanson
Russell welcomes the following new employees to handle
significant business growth in its Omaha office.
Greg Cabrera,
interactive project manager. Cabrera previously
served as director of digital communications for infogroup.
Originally from Riverside, Calif., he received a Bachelor of
Science degree in journalism from University of Nebraska at
Omaha (UNO).
Ryan Dillon, art
director. Prior to joining Swanson Russell,
Dillon worked as a senior art director for Leo Burnett in
Chicago and art director for Bailey Lauerman. A native of
Burlington, Iowa, Dillon graduated with a Bachelor of Fine Arts
degree in design from Iowa State University and earned a degree
in art direction from Brainco (The Minneapolis School of
Advertising, Design and Interactive Studies).
Lindsay Harders,
account coordinator. Harders formerly served as an
account coordinator for SCORR Marketing and account executive in
advertising sales for the Kearney Hub (Nebraska) newspaper.
Originally from Shelton, Neb., she received a Bachelor of
Science degree in communication studies from the University of
Nebraska-Lincoln (UNL). Molly Hartford,
production artist. Hartford previously was a
freelancer for Swanson Russell, among other clients. Originally
from Smith Center, Kan., she attended Fort Hays State University
before finishing her degree in graphic design from Vatterott
College in Omaha.
Jill Heggen, public
relations associate. A native of Phillipsburg, Kan.,
Heggen earned a Bachelor of Arts degree in communication from
Bethany College, Lindsborg, Kan. She served as director of
communications for Bethany College and prior to that was a
community development associate for KPTS Channel 8 in Wichita,
Kan.
Matt Helt, account
manager. Helt formerly was employed as a project
manager for Ameritrade and GiftCertificates.com, marketing
specialist for Woodmen Financial, account director for Ayres
Kahler and principal/account director for SecretPenguin.
Originally from Sioux City, Iowa, he received a Bachelor of
Arts- Studio Arts degree from UNO.
Brian Hoxmeier,
production artist. A native of Orleans, Neb.,
Hoxmeier holds a degree in advertising with a minor in art from
UNL. He was a designer/production artist intern for Thought
District and an agency assistant for Swanson
Russell.
Mary Lentfer, media
coordinator. Lentfer previously served as an
executive assistant at Project Extra Mile, order processing
associate at Election Systems & Software, franchise training
coordinator at Home Instead Senior Care and regional
coordinator/office manager for Starbucks Coffee Company. Lentfer
hails from Lincoln, Neb. She attended UNL where she
studied business and education.
Zach Origitano,
interactive web developer. A native of Elmhurst,
Illinois, Origitano holds a degree in computer graphic design
from Creighton University, Omaha. He formerly served as a web
designer and web developer/strategist for Envoy.
John Vogel,
writer/producer. Vogel previously worked as a
writer/producer for Bailey Lauerman and Fusebox (now Fuse
Industries), and as a senior writer for Focus on the Family. He
was also an agency assistant for Swanson Russell. Originally
from Lincoln, Vogel earned a Bachelor of Journalism degree from
UNL.
Laura Witte, public
relations coordinator. A native of Scribner, Neb.,
Witte received a Bachelor of Science degree in agricultural
economics from UNL. Prior to joining Swanson Russell, she
was a Mycogen sales representative for Dow AgroSciences- Mycogen
Seeds.
Tim Young, art
director. Young gained 13 years of experience as a
graphic designer and art director for Turnpost. A native of
Omaha, he graduated from The Creative Center College of graphic
art and design in
Omaha.
..............................................................................................................................................
AAFO Quote of the
Month: "The
creative person wants to be a know-it-all. He wants to know
about all kinds of things: ancient history, 19th century
mathematics, current manufacturing techniques, flower arranging
and hog futures. Because he never knows when these ideas might
come together to form a new idea. It may happen six minutes
later or six months, or six years down the road. But he has
faith that it will happen."
--Carl
J. Ally, member, Advertising Hall of Fame
..............................................................................................................................................
Join. Belong. Get
Connected.



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