Having trouble reading this announcement? Click here to see it in your browser.

AdNights
Tuesday, October 7
5:30 pm-7:30 pm
Clancy’s
114th and Dodge

Buy the Big O! Show
Wednesday, October 15
Qwest Center Omaha

October AdBites Luncheon
Tuesday, October 21
Regency Lodge

ADDYs Early Bird Drop-Off
Wednesday, October 29
The Creative Center

September Birthdays

3 Katie Hansen
Harrah’s Casino

3 Lauren Huber
Clark Creative Group

3 Philip Higgins
Cox Media

8 Shamille Wrather
Woodmen of the World

10 Joseph E. Wherry, I
Boy Scouts of America, MAC

12 Alyssa Malousek
The Creative Center

13 Erica Swanson
Grubb & Ellis/Pacific Realty

13 Dan Matuella
Omaha World-Herald

16 Adam Anderson
Swanson Russell Associates

20 Brandie Buffington
The Creative Center

20 Kevin Hutchison
Bozell

20 Susan J. Thomas
Thomas Advisory Group

22 Ed Salem
Swanson Russell

23 Joseph W. Moore
XDM Media Group, LLC dba AmeraScope Media

25 John Barnhart
Barnhart Press

26 Down Browers
Lifetime Member

27 Emily Rhoadest
Pinnacle Bank

Charlene Edmundson
Walnut Grove Retirement Center

Kris Grzywa
Screenscape Studios

Linda Hollingsead
Omaha World-Herald

Keri Leece
Lozier

Chris McCain
OBI Creative

Marsha Kay O’Gara
Cox Media

James Taylor
Lovgren Marketing Group

OFA membership, what’s in it for me?

What You Get
The Omaha Federation of Advertising (OFA) is committed to the professional development of its members. Our educational programs provide the knowledge and skills you need to be the very best in your field.

And with a membership in the only professional association dedicated to the advertising and marketing community in Omaha and Council Bluffs, you’ll have the opportunity to meet others who share your career interests, get involved in public service projects and give your talents to industry-related events.

What’s more, your membership earns you great benefits:

  • Member pricing for AdBites: Professional Development While You Eat, our monthly luncheon programs featuring nationally known speakers and topics that are relevant to your daily business
  • Discounts on entry fees for the Midlands Marketing Expo and the Addys
  • Free admission to every After Hours event
  • Complimentary listing in and access to the membership directory on www.omahaadclub.org
  • Plus, a plethora of discounts from the American Advertising Federation (AAF)

How To Get It
Joining OFA is easy and affordable. Go online to www.omahaadclub.org. Fill out the membership application and mail it with your check to:

Teri Hamburger
Executive Director
Omaha Federation of Advertising
P.O. Box 6146
Omaha, NE 68106
Fax: 402-561-6631

Make checks payable to Omaha Federation of Advertising. For questions or more information, contact Teri Hamburger at 561-6625 or teri@novia.net.

Rates
Individual:
$90
Corporate:
$85 for each member at the same company after four individual memberships have been paid

Why We’re Here
The Omaha Federation of Advertising (OFA) is the unifying voice for advertising in the Omaha/Council Bluffs metropolitan area. We are the only professional association that binds together mutual interests of corporate advertisers, agencies, marketing and media services, suppliers, academia, and other advertising and public relations professionals.

Above all, we come together to make advertising a positive force in our economy and culture. We strive to be advocates for advertisers’ rights and to help educate policymakers, the news media and the public on the benefits of responsible, well-crafted advertising.

OFA Membership Profile

Jane Shinn, The Maids International
OFA 2nd Vice President: Membership

Jane Shinn

1. How long have you been a member of OFA?
I became an OFA member in 2004.

2. Why did you join OFA?
I lived in South Carolina for 10 years and belonged to a similar advertising organization, Columbia Communication Art Society (CCAS), where I served on their board back in the 90’s. When I started at The Maids International in 2004, I met Kim Stowe, (now Kim Erickson) and she invited me to an AdBites luncheon. OFA is a great fit for me because I just love being around and working with creative people.

3. What is your favorite member benefit?
You mean benefits, don’t you? I love working with Teri Hamburger and Kathleen Durkin! Being a member of OFA keeps me in touch with every aspect of our industry as well as other creative professionals.

4. Do you prefer to be inside or outside?
Both depending on the activity, because I find it a bit difficult to bungee jump inside. I would love a beachside office/home, where I can stand at the waters edge, look out into the ocean, sink my feet into the sand and allow the waves to cascade around my ankles while every stress in my day slowing washes away. I also love relaxing inside in front of my television. I play tennis indoors on a weekly league and I’m looking forward to the OFA Bowl-A-Rama!

6. What’s your favorite smell?
I really love the fresh scent of the earth after it first rains on a warm spring day. And Bounce dryer sheets, the original scent. Hey, they have a cool Website and there are many uses for the sheet.

7. If you were a candy, what kind would you be?
I would be a milk chocolate M&M. Melts in your mouth…

8. What’s the biggest risk you’ve taken that was a success?
Buying the publishing rights for Travelhost magazine. I always knew I would own my own company, but doing it has been more work and more fun than I imagined.When I lived in South Carolina, I quite my job and started an advertising agency, Right Brain Design Studio. At the time, I was married and thought I had support from my now ex-husband. My plan was to work at home, do what I love, be around who I loved and start a family. About six months into it, my life as I knew it turned upside down. Even though these were very dark days for me, for three years my business was a great success. I have no idea how I made it through other than my great: friends, family, clients, pets (Duke, Droopy, Sami, Trooper, Shadoe and Fishman) and oh yes, my lawyer.

9. If you were speaking to a graduating class, what would you say?
I’ll have to do more research on this one and let you know. I’d start by checking out Rodney Dangerfield’s graduation speech in Back to School.

10. What is the last film you saw?
My friend and I like to go to senseless movies to de-stress and laugh. A few nights ago we saw Tropic Thunder, duh. And a few nights earlier we saw The Rocker, which was actually pretty funny. Rainn Wilson, Dwight from The Office plays the lead.

11. Would you go bungee jumping or sky diving?
Well, if you count the state fair, then I’ve already gone bungee jumping. Three of us were hoisted up by a crane – at the South Carolina State Fair – again back in the 90’s, and when we were finally up, overlooking all the fair grounds, I pulled the rip cord, we screamed all the way down and it was a blast!

I’d go sky diving, maybe – if the conditions were right – enough vodka in my cranberry juice or a few glasses/bottles of wine. Funny you should ask about sky diving, I recently looked into the indoor simulated sky diving and I would definitely do that – the closest one I could find was in Colorado.

12. What do you like most about your job?
The beach, oh…I love being creative and developing creative ideas.

13. What did you want to be when you grew up?
I hogged the painting easel in kindergarten, so I wanted to be a famous painter/artist.

14. What inspires you?
Children, funny people, animals, music, nature, cooking, my grandparents and all art forms inspire me.

15. You can’t leave home without?
Now that you’ve got me thinking about it, my sense of smell, you never know when it’s going to rain and now, apparently a box of Bounce dryer sheets – they can help you with just about anything.

..............................................................................................................................................

Meet the Pros

The OFA is looking for Meet the Pros committee members. Please contact Randa Zalman for more information. Email Randa.

Meet the Pros will be held:
February 9 – 10, 2009
Mid-America Center, Council Bluffs

..............................................................................................................................................

Ad World News

Nebraska Chapter of American Society for Training & Development

American Society for Training & Development, Nebraska’s week-long Trainer’s Institute, is nationally recognized for providing new and seasoned trainers an opportunity to increase their effectiveness. Trainer’s Institute is designed as an introduction to and an overview for the training role. For individuals who are new to the field of training, Trainer’s Institute provides a challenging opportunity for mastering the basic skills every trainer must have to succeed. Experienced trainers have an opportunity to polish their skill set and network with some of the top professionals in the field.

October 13 – 17, 2008
Omaha Home for Boys
Wurdeman Learning Center
4343 N 52nd Street

Register at www.astdnebraska.org or you may also register by calling ASTD Nebraska at 402-850-6710 or contactus@astdnebraska.org.

..........................................................................

SKAR Advertising Hires Nicolle Dontigney, Expanding Agency’s Consumer Packaged Goods Expertise

Nicolle Dontigney

SKAR Advertising of Omaha announces the addition of Nicolle Dontigney to its agency staff as account executive supporting ConAgra Foods.

Dontigney previously served as an associate manager in the Integrated Marketing division of ConAgra Foods in Omaha, where she specialized in promotions. She also served as a senior analyst in the Consumer Insights department during her seven-year tenure at ConAgra.

Other work experience includes serving as a research analyst at BASES, a marketing research and sales forecasting firm in Westport, Conn. Dontigney holds a bachelor’s degree in Psychology from Tufts University in Boston, where she graduated summa cum laude.

Joleen David, SKAR Advertising president, commented: “Nicolle is a great addition to the ConAgra team, and a perfect fit for SKAR.”

SKAR welcomes Nicolle Dontigney to its agency staff.

..........................................................................

Swanson Russell Hires Habeeb as Public Relations Counsel

Kellie Habeeb

Swanson Russell has hired Kellie Habeeb as a public relations counsel in its Omaha office.

Habeeb works with various clients in the agriculture and pet care industries. She develops and executes comprehensive public relations programs including media relations and social media plans and campaigns. She previously served as media relations director at Bozell in Omaha and public relations director for USA Roller Sports based in Lincoln, Neb. Habeeb also worked on the national “Got Milk?” campaign while at Weber Shandwick in Chicago

A native of Omaha, Habeeb has a Bachelor of Arts degree in journalism with an emphasis on broadcasting from the University of Nebraska-Lincoln. She serves on the Public Relations Society of America Nebraska Chapter board of directors and was named the chapter’s 2006 Nebraska Newcomer of the Year. She was also on the All About Omaha board of directors in 2006 and 2007, and is involved in a variety of other organizations including Ted E. Bear Hollow, a center for grieving children in Omaha.

Founded in 1962 and with offices in Lincoln and Omaha, Neb., Swanson Russell is a full-service agency offering advertising, public relations, media, database and interactive marketing communications services. The agency is a recognized national leader in the green and outdoor recreation industries, while also offering specialized expertise in agribusiness and healthcare. For additional information and to learn more about Swanson Russell’s “real connection” approach to communications, visit www.swansonrussell.com.

..........................................................................

E-Z-GO® Names Swanson Russell As New Agency of Record

E-Z-GO, the leading manufacturer of golf cars and utility vehicles, has enlisted Swanson Russell as its new agency of record (AOR) for the planning and implementation of its marketing communications.

The partnership follows Swanson Russell’s recent award-winning redesign of the E-Z-GO Web site, www.EZGO.com, and assistance in introducing its revolutionary new RXV golf car. Since beginning to work together in early 2007, E-Z-GO has continuously escalated Swanson Russell’s role in its wide variety of marketing communications.

“The new EZGO.com demonstrates Swanson Russell’s exceptional knowledge of the golf industry and understanding of consumer markets,” said Kathy Searle, E-Z-GO vice president of communications. “The quality of work we received as a result was some of the best I’ve seen. I’m sure this partnership will result in great things for both companies.”

As the new AOR, Swanson Russell will provide a broad range of services to E-Z-GO, including marketing strategy and planning, corporate identity development, media planning and buying, consumer ad campaigns, interactive marketing, collateral material, direct marketing and dealer relations.

“With more than 20 years in the golf industry, our extensive experience made us a great fit to partner with E-Z-GO,” commented Dave Hansen, Swanson Russell’s executive vice president and managing director. “We’re thrilled to apply our marketing communications expertise to their diverse consumer and commercial audiences. After all, it’s not every day you have the opportunity to work with an organization as highly respected and recognized as E-Z-GO.”

About E-Z-GO
E-Z-GO, a Textron Company, is a leading manufacturer of golf cars and utility vehicles. E-Z-GO is the golf car of choice of nine of the nation’s 10 largest course management companies. E-Z-GO boasts the largest sales and service network in the industry, with more factory branch locations and independent distributors than any other manufacturer.

More than a maker of golf cars, E-Z-GO is also a leading provider of industrial, turf and utility vehicles for a variety of applications and industries. Products under the E-Z-GO flagship include the Shuttle Personnel Carrier, ST Trail Utility vehicles, and the Clays Car, the world’s first vehicle designed specifically for the sporting clays shooter. E-Z-GO also produces the Cushman line of heavy duty burden carriers.

Founded in 1954 in Augusta, Ga., E-Z-GO became part of Textron Inc. in 1960.

About Textron
Textron Inc. (NYSE: TXT) is a $13.2 billion multi-industry company operating in 34 countries with approximately 44,000 employees. The company leverages its global network of aircraft, industrial and finance businesses to provide customers with innovative solutions and services. Textron is known around the world for its powerful brands such as Bell Helicopter, Cessna Aircraft Company, Jacobsen, Kautex, Lycoming, E-Z-GO, Greenlee, Fluid & Power, Textron Systems and Textron Financial Corporation. More information is available at www.textron.com.

..........................................................................

Joe Audio Productions acquires the audio studio operations of Telepro

Joe Wolf, owner of JoeAudio Productions, Inc has acquired the audio studio operations of Telepro Inc.

JoeAudio Productions has been a successful audio studio for 16 years, specializing in commercial and voiceover production. The acquisition will enable JoeAudio Productions to expand it operations and services in a new West Omaha location, at 10850 John Galt Blvd., just off the I-80/I-680 interchange. The new studios will continue a legacy of successful audio operations in the facility, including Sight & Sound, Sorensen Sound, SoundTrek-Omaha & Telepro Inc.

Telepro Inc. had operated an audio studio for 14 years since its acquisition of Sight & Sound in 1994. The audio studio, purchased in 1997 from SoundTrek (formerly Sorenson Sound) operated primarily as support services for the video productions of Telepro Inc.

Telepro’s primary business has always been Location and Live Multi-Camera Video Production. The sale of the audio studios has allowed Telepro to enter into High Definition Video Production, with the purchase of the Panasonic P2 High Definition Camera System, Panasonic High Definition P2 Playback Deck, and Final Cut Pro High Definition Editing.

..........................................................................

Click here to unsubscribe from this email
Forward this email to a friend.