About Us
OFA Mission Statement
The OFA is the unifying voice for advertising in the Omaha/Council Bluffs metropolitan area. As advocates for the rights of advertisers, we educate policy makers, the media and general public on the value advertising brings to the well being of our community. We foster the highest standards of practice and cultivate the industry’s present and future leaders. Sharing a commitment to make advertising a positive force, we are the only professional association that binds together mutual interests of corporate advertisers, agencies, marketing and media services, suppliers, academia, and other advertising and public relations professionals.
The Ad Biz is Our Biz
OFA is YOUR club and your advocate for a host of advertising industry-related issues. The Omaha Federation of Advertising is one of 210 ad clubs across the United States that is a member of the American Advertising Federation (AAF). On the local level, OFA is the unifying voice for the Omaha/Council Bluffs metropolitan area. Here are some highlights from our last year of progress:
- Consistently updated club members with OFA’s revamped AdMuse newsletter with more attention on spotlighting members and membership moves and shakes in the Omaha advertising community.
- Rebuilt the OFA website and developed a membership directory online.
- Provided four (6) $1,000 scholarships to deserving students from the University of Nebraska at Omaha, Univeristy of Nebraska-Lincoln and Creighton University.
- Increased networking and camaraderie opportunities via several special events including OFA AdNights, Ad Wars, OFA Bowl-O-Rama and the December Holiday Party.
- Sponsored a full year of top-quality monthly luncheon programs at AdBites.
- Hosted annual meet and greet in Lincoln with State Senators to open communications on advertising related legislative issues.
- Staged the 46th annual Meet the Pros event for regional college students, educated and provided mentoring and career guidance to nearly 200 students attending the 2008 event.
- Hosted the third annual Grape & Grain fund raiser, which featured wine and beer tasting along with a media auction.
- Produced a comprehensive public service campaign for Children’s Respite Care Center.
OFA Public Service
Each year, the Omaha Federation of Advertising assembles a Public Service Committee which chooses a local non-profit organization to receive a comprehensive advertising campaign at little or no cost. OFA has voluntarily been involved in public service advertising projects for many years, creating and promoting pro-bono campaigns that would normally cost an average of $200,000. Recent campaign recipients include The Hope Center, Youth Emergency Services, Shaken Baby Task force and The Kim Foundation/Project Relate. Click to view the campaigns…
Club Achievement
2007-2008 Awards
9th AAF District Awards
1st Advertising Education
2nd Public Service
2nd Membership
2nd Diversity
3rd Programs
3rd Communications
3rd Club Management
3rd Government Relations
National AAF Awards
1st Diversity
1st Public Service
2nd Programs
3rd Communications
